Sirius getting no play from Apple iPod
Sirius getting no play from Apple iPod
Sirius Satellite Radio head Mel Karmazin yesterday dismissed rumors that the company is building a street-level studio for Howard Stern and said he approached Apple about adding Sirius to the iPod but the computer maker wasn’t interested.
Karmazin, who became Sirius chief executive in November, discussed the company in a wide-ranging 45-minute interview at the 2005 Media Summit in Manhattan. He raised the possibility of pairing satellite radio with Apple’s popular iPod digital music player, comparing that scenario with Sony’s decision in the 1980s to add a radio tuner to its Walkman.