Ford Extends Alliance With Sirius
Ford Extends Alliance With Sirius
Ford Motor Co. said Monday it’s extending through 2011 its exclusive contract with Sirius Satellite Radio Holdings Inc. to offer Sirius radios as factory-installed options in select models.
Ford’s agreement with Sirius was originally scheduled to end in 2008, Sirius vice president Jim Collins said.
“Ford is a very important strategic partner with us. We’re delighted,” Collins said.
Ford is offering Sirius as a factory-installed option on the 2006 Ford F-150, Ford Explorer, Lincoln Mark LT and Mercury Mountaineer. The company is targeting another 17 models for the option in the 2006 and 2007 models years. Satellite radio also is available as a dealer-installed option on various models.